When we first approached Chad about bringing in the Huish Brands he said the products would increase our sales. We were skeptical since the Atomic Brands were a bit pricey compared to what we were selling. As the season went on our skepticism went to elation as we doubled our sales from our previous vendors. The customers were elated with the products and our new store design. We couldn't be happier. We are excited about next year.
After evaluating the industry, it seemed like the next move for my business. With the training videos and Chad being on call pretty much 24/7, our gear sales went from an average of $180 per student to $460 per student - making the same margins but larger dollars. The support we receive allows my staff and instructors to be knowledgeable and helped my bottom line.
My Open Water gear sale of a mask, fins, snorkel, booties and weights went from an average of $275 per person to over $500 per person with the potential to go all the way to $800 per person. Before the program implementation our gross sales in 2016 had a modest growth rate of only 26% from 2015. After a half year with the plan implemented gross sales in 2017 rose 40% from 2016. Our 2018 expectation is an additional 43%. Chad Barbay has been about one thing since the first day we met, results. Listen to him. I’m glad I did.